hard · GMAT Verbal

Which of the following, if true, most helps to resolve the apparent discrepancy?

1. The promotion attracted a large number of first-time shoppers who had never previously visited the retailer, drawn in by the steep advertised winter-apparel markdowns.
2. Many of the customers who bought discounted winter apparel returned to the store the following month to buy full-price items at the regular, undiscounted prices.
3. Most customers who purchased discounted winter apparel also signed up for the store's loyalty program, earning points redeemable toward future purchases at the retailer.
4. The average original price of the winter apparel items sold during the promotion was significantly lower than the average price of items sold the month before.
5. The retailer typically generates a substantially higher profit margin on accessories than it does on the winter apparel it discounted during the promotion.

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