hard · GMAT Verbal

Company Y recently implemented a software update designed to streamline the checkout process on its e-commerce website. Since the update, the average time a customer spends on the checkout page has decreased by 20 percent. The marketing director concludes that the software update has successfully made the checkout process more efficient for the company's customers.

Which of the following, if true, most strongly supports the marketing director's conclusion?

  1. The software update was developed by a team of engineers with extensive experience in user interface design.
  2. The percentage of customers completing purchase after reaching checkout has remained stable or increased.
  3. The number of items in the average customer's shopping cart has decreased since the update.
  4. A survey showed that most customers prefer a faster checkout process over a more visually appealing one.
  5. Many of Company Y’s competitors have also recently updated their checkout software.

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