easy · GMAT Verbal
A national electronics retailer began offering to match any competitor's advertised price on identical products. In the year after the policy began, the retailer's overall sales rose 14 percent compared with the prior year. Retail executives concluded that the price-match policy caused the rise in sales.
Which of the following, if true, would most strengthen the executives' conclusion?
- Store surveys found that a large share of new customers cited the price-match guarantee as their reason for shopping there instead of a competitor.
- The retailer also repainted the exteriors of several store locations that year.
- A competing retailer that offers no price-match policy at all also saw its overall sales rise by a comparable percentage during that same year, for reasons the company never identified.
- The retailer's warehouse workers received a new safety training program that year.
- Consumer spending on electronics nationally grew modestly that year.
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