medium · GMAT Verbal
Argument: Last year, Company X launched an aggressive social media campaign and saw its quarterly revenue grow by 12%. This year, it has tripled its social media budget. Therefore, Company X should expect a significant increase in revenue this year.
Which of the following would be most useful to determine in order to evaluate the argument?
- Whether Company X's competitors also increased their social media presence during the same period.
- Whether the 12% growth observed last year was primarily due to the social media campaign or other external market factors.
- Whether Company X plans to launch any new products during the current fiscal year.
- Whether the social media platforms used last year changed their logos or interface colors this year.
- Whether the social media campaign reached a substantially larger number of international users compared with domestic users during last year's push.
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