medium · GMAT Verbal

Argument: A fitness center launched a marketing campaign featuring professional athletes. Membership sign-ups increased by 15% in the following month. The owners credited the athlete endorsements for the growth.

Which of the following would be most useful to determine in order to evaluate the owners' credit?

  1. Whether other fitness centers in the city use similar marketing strategies featuring local celebrities.
  2. Whether the majority of new members signed up for annual or monthly membership plans.
  3. Whether the center offered a significant discount on enrollment fees during the same month as the campaign.
  4. Whether the fitness center's overall annual revenue increased in the year the marketing campaign was launched.
  5. Whether the professional athletes featured in the ads actually use the fitness center's facilities.

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