easy · Project Management Professional hybrid

Kestrel Civic is developing a municipal app using an adaptive approach. The business case assumes a 15% increase in citizen engagement. Mid-project, a survey reveals that citizens prefer physical kiosks over digital apps for the intended service.

What should the project manager do?

  1. Collaborate with the sponsor to revalidate the business case and evaluate the project's continued viability.
  2. Instruct the Scrum team to pivot the next sprint to design a kiosk interface.
  3. Increase the marketing budget to convince citizens that the digital app is superior.
  4. Continue with the current backlog to ensure the committed project deliverables are met, without revisiting the agreed prioritization criteria.

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