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medium · Project Management Professional Hybrid Approaches

At Dovetail Clinics, a project to implement a digital health record is facing resistance from senior physicians who feel the system is too slow. The project manager wants to improve engagement.

Which action should be taken first?

  1. Send a weekly newsletter highlighting the benefits of the system and the successful go-live dates.
  2. Meet privately with the lead physicians to understand their specific concerns and workflows.
  3. Ask the hospital CEO to issue a mandate that all physicians must use the new system.
  4. Update the stakeholder engagement plan to categorize the physicians as 'Resistant'.

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