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Wyckoff, Richard D.

Volume Price Analysis glossary · Volume Price Analysis

Definition

(1873–1934) Pioneer of volume–price analysis; articulated the three laws of supply/demand, cause/effect, and effort/result.

Wyckoff, Richard D. in plain English

Richard D. Wyckoff (1873–1934) was a stock-market pioneer who, over a century ago, figured out how to read the market by studying volume and price together — the foundation everything Anna Coulling teaches is built on. He boiled it down to three simple laws: supply and demand (more eager buyers than sellers pushes price up, and vice versa), cause and effect (a bigger buildup of buying or selling 'cause' leads to a bigger price 'effect'), and effort versus result (volume is the effort, and price movement is the result — when big effort produces a tiny result, something's off). Knowing his name matters because he's the original source: when modern VPA talks about 'smart money' and reading volume, it's Wyckoff's ideas still at work.

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